Hi, I’m Vala. A designer

About me, if you’re a human who is actually hiring other humans for creating conversation - sparking designs:

I LOVE design because it transforms storytelling into a tangible experience. For me, it’s not just about creating, it’s about connecting with people through stories. I love the user research involved in a design process, especially when it requires creative and innovative approaches. The ethical challenges that arise in the process and how they keep reminding me to think twice about responsible design, and to make sure every idea is both impactful and considerate.

I love to engage audiences using both digital and physical mediums. I especially enjoy moments when I leave my desk to quickly create a rough, dirty and cheap prototype and test it with my peers, waiting for their reactions, and seeing if it brings a smile.

Content creation is another aspect I love, where conventions and real-world analogies help make complex ideas more accessible and engaging. I love the moments when things click and I finally realize “that’s what this is about!”

In the end, there’s nothing quite like seeing a design come to life—watching it in the real world and observing people interact with it. For me, it’s the most rewarding when everything comes full circle.
I’m leaving some photos and clips below for you to judge me by it!