ARtifacts | Ephemeral interfaces
Professional project at Hogschool Van Amsterdam
Client: WereldMuseum - kossmanndejong
Timeline: 6 month
Tags: Interactive experience | Augmented reality | Social awareness
project brief: The future of interfaces is focused on temporary experiences. We aim to provide museum visitors with a personalized experience using custom interfaces based on their "museum profile."
project roles:
Ideation
UX
Digital and physical prototyping and testing
pitching and presentation
The big problem
Museum visitors include tourists, students, researchers, and enthusiasts. They all receive the same information about each exhibit. What if you want more details and access to related resources? What if you're bored and want to learn through games?
How can we, as exhibition designers make sure we are providing a right amount of information for a family that is visiting an exhibition with their 2 children of different age? can a 60-word description besides each artifact do justice for the history behind it?
ARtifact: customized museum interfaces
Museum visitors come from different backgrounds and expertise levels. Upon entering, they can fill out a simple questionnaire to share this information. After completing it, each visitor receives a Microsoft HoloLens device that serves as a personal guide during their visit. For example, if a visitor labels themselves as an “expert” or “researcher,” the HoloLens offers custom displays that cater to their needs, including interviews, resources for research, and a list of related academic papers on the artifacts they are viewing.
After our first visit to the museum we tried to define different zones and color code them to understand the exhibition better
Then we extracted a user journey from our visit to understand what a visitor experience during their visit
we approached pain and gain points of the existing experience to focus on visitors current problems and take aways.
From there we extracted a list of “Archetypes”. this list helped us understand each “museum goer profile” better and to design accordingly.
We started testing tailor made description for different archetypes based on the existing museum information.
Here is an example of what we designed for a “explorer” archetype. a profile that requires more gamified activities to stay interested
Here you see a UI sample that we designed for the “Achiever” archetype. A museum profile
that is intrigued by learning goals and achievements.
This is an example of an “expert” profile point of view. We designed more in depth information and access to insider’s knowledge for them